As the year draws to a close, we simply can’t help but wonder which trends will be rocking the digital TV industry in 2019. Click on the icons below to reveal the twelve trends that our industry experts predict pay TV players to be embracing next year.
As the year draws to a close, we simply can’t help but wonder which trends will be rocking the digital TV industry in 2019. Read on to discover the twelve trends that our industry experts predict pay TV players to be embracing next year.
Adapt in order to survive. These days, digital TV operators are reaping the rewards of an enviable position: a long-term relationship with the user, established content distribution agreements and control over a network that provides the consumer with a window to the digital world.
However, just like Alice in the novel by Lewis Carroll, to remain where you are is to fall behind, leaving the business in the hands of the competition. To address this threat, operators must focus on securing loyal customers by offering services that take into account insights from the usage of their digital window; designing and maintaining a unified and intuitive environment for entertainment; and coming to agreements with third parties for new business models such as advertising or IoT-based services.
Below, we will analyse various trends which, through an intelligent and disruptive application of the technological resources within our reach, we believe will improve the lives of subscribers and, as a result, consolidate operators’ digital TV business in the future. And finally, on behalf of Mirada, let me take this opportunity to wish you all a very prosperous 2019.
José Luis Vázquez