
Be a better person next year with these resolutions based on the curious consumption habits that our data intelligence platform has picked up across our clients’ services this year.

All data used in this campaign is anonymous. Mirada’s global intelligence platform manages
anonymised user data without personal details that could lead to revealing a user’s identity.


Be as excitable as the
Christmas lover who watched
Christmas lover who watched
THE GRINCH
43 TIMES
BACK IN SUMMER

BE AS PREPARED FOR THE IN-LAWS
as the wise person who watched
HOW TO TRAIN
YOUR DRAGON
YOUR DRAGON
15 TIMES



Be as popular as
the episode of
the episode of
GAME OF THRONES
THAT ADDED 47%
to total VoD consumption
ON ITS RELEASE DAY

BE A BETTER BUDDY
to the person who watched
KILL YOUR FRIENDS
18 TIMES



BE AS ROMANTIC
as the love-crazed
viewer who watched
viewer who watched
275 ROM COMS
OVER THE YEAR

BE AS PATIENT
as the suffering parents
whose kid played
whose kid played
THE BOSS BABY
82 TIMES



Be as sensitive as the
viewer who spent
viewer who spent
26 HOURS
CRYING THEIR WAY THROUGH
THE NOTEBOOK

Be braver than the
scaredy cat who started
scaredy cat who started
IT
85 TIMES
BUT NEVER GOT FURTHER
THAN 14 MINUTES



BE AS LOYAL
as the household that dedicated
67% OF THE YEAR
to their beloved
TV SCREEN


THE BRAIN BEHIND THE CAMPAIGN
See how our powerful data intelligence platform, LogIQ, could empower your pay TV platform.